In this article I would like to talk about another tip on how you can promote 
the growth of your business in your dental practice and earn more money. This is something we focus specifically at our dental practice growth website! In my previous articles I have talked about identifying your top5 to top 10 goals, making a list of action steps for your No.1 goal so as to start getting yourself to move in a direction and take action on it right away, then you identify and get mentors who can help you achieve your goals, and then identify your CLF (or your Critical Limiting Factor) which is the one thing that is completely holding you back with whatever it is you want to accomplish and do. These factors are very important in promoting the growth of your dental practice!
In the growth of your dental practice, there are so many different components that could be holding you back. It could be your team. It could be your area. It could be your lack of knowledge in marketing or you’re trying to grow your business. But it doesn’t really matter. The reality is that only you can really identify after probing and asking good questions, and continually educating yourself. When you have identified your limiting factor, you would want to go work on that.
So in this article, I’m going to talk about creating the discipline of constant education of specialized knowledge. This is one of the very important factors that you should have as you try to promote the growth of your dental practice. Napoleon Hill in his book Thinking And Growing Rich talked about how the greatest people, the wealthiest people of their time have what he called specialized knowledge. They weren’t average at many, many different things. They became really, really good and knowledgeable about key things that the majority of the public aren’t, or the majority of the people within their industry are not experts in. Earl Nightingale also said a long time ago that an absence of a mentor or model to follow for a new business owner can look at what 97% of the population or the average or the herd is doing and then create a plane based on doing everything that is opposite of what the traditional people are doing. And so its the same thing with knowledge; the easiest way to get to the top of the profession or income ranks is to take a look at what the people who are making the average income are doing, and then you do something totally different or do something precisely focused on where the money is or where the opportunity is in order to get your biggest bank for the time invested and the money that you’re willing to put into it.
So at this point in time, what I want you to do is think about this: ‘What is my Critical Limiting Factor and what is the knowledge that I need to acquire?’. And then now we want to create a gameplan and a discipline of minimally one hour a week to use focus and educate yourself on that specific topic. Now if you’re more aggressive like myself, minimally you can have 30 minutes a day on that topic. And then you’ll be amazed with the results! You can turn your driving time into learning time. You can turn your morning breakfast coffee or your evening before you go to bed into those preparation time so that you can really make the most out of each and every day and move forward into becoming what we could call a top 1 percenter! So go take action, and promote the growth of your dental practice!
By: Ed O Keefe
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